Meet The Team
Michael
CEO & The NDIS LinkedIn Guy
Michael has been on both sides of the NDIS world. He’s helped dozens of providers grow with better websites, clearer messaging, and smarter LinkedIn strategies. He’s the one providers turn to when they need real results – more inquiries, more referrals, and less confusion about how to get there.
People often call him the NDIS LinkedIn guy. That’s because he knows how to make your online presence actually work for you. Whether it’s your website or your socials, he helps you grow without the fluff.
Michael’s the one making sure everything we do connects with what matters to you. He keeps the team focused, the work sharp, and the results practical.
Kathrine
Senior Copywriter & Project Manager
Kathrine brings words to life and projects to the finish line. With a sharp eye for detail and a love for language, she leads creative work from idea to execution; making sure every piece is clear, clever, and true to your brand.
She’s also deep into her Master’s in Linguistics, where she explores how humans and AI talk to each other (and what that says about us). If you’ve seen a phrase that made you smile or a process that suddenly made sense, chances are Kathrine was behind it.
Zaynab
Copywriter & Web Designer
Z is a grounded creative with a deep commitment to clarity, compassion, and connection. With a background in design, writing, and digital strategy, she brings a calm, focused presence to every project she’s part of. Her work is shaped by curiosity, care, and a strong belief that good design should feel honest, not loud.
Based in Cape Town, Z balances multiple roles with ease like content creator, web designer, bookkeeper, and student. She values simplicity and sincerity in communication, and is most energised by meaningful collaboration and work that supports others to thrive.
Outside of work, she’s passionate about holistic wellbeing, slow living, and soulful creativity. Whether she’s exploring the ocean, mountains, or yoga, Z is always seeking ways to live with intention and to help others do the same.
Joshua
Web Designer & Project Administrator
Josh is the calm in the middle of the website storm. He takes big messy projects and turns them into simple steps that actually get done. With a knack for catching what others miss and making sure no one drops the ball, Josh helps clients feel like someone finally “gets it.”
He’s worked on everything from one-page quick fixes to 60+ page monsters: writing, structuring, and refining every part until it’s clean, clear, and ready to go live. He’s also the one making sure our systems don’t crumble under chaos (or conflicting client edits).
Josh doesn’t just make websites work, he makes the process work too.